Jumat, 25 Januari 2008

Guest Blogger: Obey Your CPM

A cranky post from guest blogger Roger Lewis.Here is an excerpt from AdAge's article on agencies of the year with an A grade or better."AKQA's work for Coca-Cola's Sprite grabbed attention with a campaign that invited consumers to participate in the marketing process through a national contest to create a theme song for TV spots featuring basketball star LeBron James. According to AKQA, the site

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