Jumat, 12 Juni 2009

The Revolution That Never Happened

If you're a frequent reader of this blog you know that one of our ongoing themes is that marketers and advertisers always overestimate the appeal of new things and underestimate the power of traditional consumer behavior.This is one of the reasons there is always so much hyperventilating about every new thing that comes along.A very good example of this is TiVo.TiVo looked like a slam-dunk from

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