Jumat, 25 Juni 2010

Nielsen Buries The Lead

The advertising industry is so intent on pumping up (some might say pimping up) web and mobile video, they can't even see the real world anymore.

Nielsen's "Three Screen Report" (which reports on TV, web, and mobile screen usage) for the first quarter of 2010 has some astounding data about viewing habits. But you'd never know it from reading their conclusions.

Here are the facts I found

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