If you are looking for a good excuse to stick a knife in your head, I can confidently recommend reading an article in Adweek this week called "Talking Tradigital."
That's right, tradigital.
Apparently "tradigital" is the new Cringe-Inducing-Buzzword-Of-The-Week among the digi-drivel set. For sheer lexical horribleness, it will surely take its place right up there with "infotainment."
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