You Read It Here First

Over a year ago, we predicted that online display advertising was headed for trouble. From The Ad Contrarian, September 21, 2007:"The Backlash Will ComeIt's not going to take advertisers long to figure out that online display advertising has been a failure as an interactive medium (see Two In A Thousand.) It can't sustain its growth for long with a response rate under 2 in a thousand...Right now