Advertising Today: A Parody Of Itself

A few days ago, college teacher and fellow blogger Christopher (Kit) Simpson sent me a satirical piece he had written about something he made up called "the brand footprint."The "brand footprint" was a concoction of marketing gibberish and double-talk Christopher invented to parody all the insufferable branding bullshit we have to contend with every day from phonies who can't think straight or