Bozos de Zappos

If you're an agency person, I highly recommend reading "Is 30 Minutes Too Much To Ask?" by Mike Wolfsohn, ECD at Ignited.The piece is about Ignited's experience pitching Zappos (the darling of the Twitter crowd.)As Mike says, "Like more than 80 other shops around the country, we were lured by the Zappos cattle call."Without stealing Mike's thunder, here are some highlights from the piece:Ignited