Today we begin a 4-part series called "The Age of the Complicator."
There are two kinds of people. Simplifiers and complicators.
I have spent my advertising career (now going on its 200th year) trying to find simplifiers and avoid complicators.
Next to talent, the most important quality an ad person can have is the ability to simplify.
Every ad problem is a mystery. There are a million things
Tidak ada komentar:
Posting Komentar