Back in the middle ages, when I was a creative director, there was a period in which I used to hear stuff like this...
"We're going to shoot this over-cranked..."
"We're going to use stop motion photography..."
"We're going to take stills and hand-tint each frame..."As I broke the storyboards over the creative teams' heads, I would explain to the them that production was not an idea.
Then there
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